At Sikh Channel we are not just a television station, we pride ourselves in serving the Panth. Part of our core values is to spread Sri Guru Nanak Dev Ji’s message, and bring millions of Sikhs together through, our seva. We immerse ourselves in projects which benefit the Panth. In 2011 we initiated the first ever Dastar awareness day. We run our very own matrimonial site, helping our fellow Sikhs find their life partner. We honour hardworking memebers of our Panth, in the form of the Peoples Awards.